If there’s one thing Tom Cheney of Cheney Window & Door Specialists wants you to consider first when selecting new windows and doors it’s this: quality is key. Unfortunately, in this day and age of price conscious mass consumerism, quality is sometimes sacrificed in pursuit of that great deal.

Cheney has dedicated the last 27 years to ensuring that quality products and superior installation go hand-in-hand in every job he does. Since starting his company in 1987, after working several years in the manufacturing and retail side of the business, Cheney has seen how letting price dictate decision-making has negatively affected the housing market, especially in the last five to 10 years. “After the residential building boom of the late ‘80s and ‘90s, we were having to replace windows that should have lasted 30 or 40 years,” Cheney explains. “With the proliferation of the ‘do it yourself’ concept where specialty skills and expertise were downplayed by the big-box effect, consumers were focused only on getting inexpensive products whose quality was questionable. As a result, home owners were needing to replace products way sooner than they should have.”AW09_294

That’s why Cheney says buyer beware, even buyers who think buying a newly constructed home means they won’t have any problems. “I’ve worked in the construction business for over 30 years and have seen many changes. There have been some amazing advancements in quality but with the advent of discount suppliers and large-scale construction, even a brand new home that you assume will need no maintenance is no longer the case. Products are in need of replacement much sooner.”

There are several factors that can cause your windows and doors to need replacing. “From hardware or glass failure to poor installation and condensation issues, these can all mean you need new windows and doors,” says Cheney.

According to Cheney, new windows and doors should last 35 to 40 years, but will only do so if customers remember the golden rule of choosing windows and doors: choose quality before price if you want your windows and doors to last. “Quality of product means longevity,” says Cheney, adding, “The foundation of our business is built on this principle. It’s why the starting point of our products is at the mid to high end. We only offer products that are going to last and that, of course, look beautiful.”

AW12_350_R2With a portfolio of windows and doors from top names such as Andersen, Eagle and Euro Vinyl, Cheney offers a wide range of products that can be customized according to your design. “Our experts work with home owners, architects and custom home builders across the GTA, helping them choose the right product for their needs.”

While quality and longevity are the main focus, Cheney is also conscious of his clients’ budgets, modern and contemporary tastes and their need to be green. “Today’s building codes have set energy standards such that consumers don’t need to worry about energy performance – even some of the less expensive products meet the standards. What we want homeowners to understand is that energy ratings do not set the quality. It’s why we spend as much time as needed to educate our clients about choosing a quality product that will stand the test of time.”

Cheney’s business is split between the custom new home and replacement window markets, but whether working in one sector or the other, Cheney loves to collaborate with his clients. “Our wide array of high quality product offerings that meet different pricing needs without compromising on quality allows us to spend time looking at the architectural design of the home, helping clients make the most informed decision.”

High quality products meeting different price points backed by service and installation that is second to none – these are what make Cheney Window & Door Specialists the best choice for windows and doors.